Member-only story

Your Writing Will Become Way More Interesting If You Do This 1 Thing

Tom Kuegler
3 min readSep 10, 2022
Photo by Rafael Leão on Unsplash

The other day I did a coaching call with a student of mine.

We went through his post and I told him, line-by-line, what he could improve.

It was a monster 40-minute session. We basically turned an 8-minute read into a 4-minute read — give or take.

You know the problem that kept coming up?

Lack of specificity.

He wrote a brilliant post at the core, but it lacked specific details in many places.

That and a good bit of the paragraphs could be deleted — so there’s a bonus tip for you.

Edit like every word costs you money.

I wanted to hone in on specificity here and detail how you can use it in your own blog posts.

Here’s An Example Of What Not To Do

I found the following writing clip by searching for articles with “self-awareness” somewhere in the post.

I think it’s an example of what NOT to do.

Read it here 👇

--

--

Tom Kuegler
Tom Kuegler

Written by Tom Kuegler

Travel blogger. 30 years old. Currently in Mexico. Subscribe to my Substack: https://mindofawriter.substack.com/

Responses (11)