Stop — Maybe You Shouldn’t Write A Blog Post Today
I once heard Gary Vee say you need to make 10–30 pieces of content per day for Twitter.
That wasn’t the end.
He also said we needed to create about “30 pieces of content” combined for Youtube, LinkedIn, Facebook, Instagram, and Snapchat per day.
It was ridiculous hearing him say this. All in all, he was expecting people to create 50–100 pieces of new content per day.
He wasn’t forcing anyone to do this, but what if we love Gary Vee and want to follow all of his advice? We might feel like we MUST write every single day to keep up.
Should we mindlessly publish every day?
Well, I’d urge you to publish as often as possible, but you don’t HAVE to. In this age of publish more, more, more, there are gray areas that need to be considered.
First, It’s A Privilege To Post Anything Online
When I go over to the Philippines, I see some ridiculous sh*t. Eighty percent of the people I sit down with to have a legitimate conversation have the most interesting stories.
They grew up in the mountains. They’re making $10 per day. They sell coconut water on the streets with a machete. They find it extremely difficult to make ends meet. They literally just need some shoes.
I would love to hear more of their story online, but they don’t have access to a computer, or a phone, to talk about their life.
I don’t think people really realize that it’s a privilege to talk about your life online. Just the fact that I can write this blog post and within a moment 1,000 people could instantly see it is ridiculous.
With that said, there’s a duty that comes with publishing online.
Lesson: Creators should see this as a privilege instead of an exercise in whimsically posting things without thinking about it to “grow” or hit quotas.
You Know When It Just Isn’t Good.. So Don’t Publish It
The other day I thought about posting a video to Facebook about the Philippines. I wrote the script, edited it, and spent about 4 hours of my life on it. Then it completely…
